Exhibiting at the the Flood Expo


FloodFlash is a new type of event-based flood insurance. Their data and smart sensor approach removes the uncertainty, cost and time of traditional insurance, allowing them to offer affordable quotes where traditional insurers can only operate with inflated premiums or large excesses.

Founded by catastrophe insurance experts, Adam and Ian, FloodFlash offer parametric or `event-based` insurance to businesses and landlords. This type of cover provides a settlement based on an event happening, rather than the damage incurred. In essence, the policy uses agreed limits - or parameters, hence parametric - and when these limits are reached the settlement is paid out.

FloodFlash base their insurance on state-of-the-art sensors that are installed outside the insured property. When the sensors detect a flood, they send the data to FloodFlash HQ and the payout is arranged. A FloodFlash policy doesn`t use loss adjustors to assess damage, so there are no long delays. Customers also receive the full payout amount agreed in your policy in the event of a flood, which means there`s no guesswork or haggling when it comes to payout time.

Founded in 2016, FloodFlash has raised £2.1m seed investment. FloodFlash operates across Britain and is headquartered in London. FloodFlash is a registered coverholder at Lloyd`s of London and is authorised and regulated by the Financial Conduct Authority.

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